The low-no-code series – Daylight Automation: The role of structured data & governance

We’ve heard time and again how the pandemic accelerated the digital transformation of many organisations. When lockdowns hit and employers had to enable a remote workforce, many invested in technologies…

The Future of SEO: What SEO & Marketing Pros Need to Understand

It’s no secret that the game and business of SEO is changing fast. Those staying attached to the old SEO mindset that more links win and keyword volume is everything…

SEO UX Play: Information Architecture & Linking Hierarchy

UX is not just about simplicity and design, it is how users experience a site. Experiencing a site boils down to three things: Getting to the site. Exploring content. Converting or satisfying…

Why Your SEO Keyword Research Needs to Evolve & Focus on Topics

For most of us, one of the first things we do when optimizing a site is to perform keyword research. Millions of pixels and column inches have been spent outlining various…

Paywalls & SEO: A Winning Strategy

Developing a winning SEO strategy has always been subject to debate. While most SEO professional agree on the key factors to organic rankings as being good content, solid website architecture…

Holiday SEO & Marketing Strategy: Win More Traffic, Rankings & Sales

Millions of people shop online every year looking for the best deals for the holiday season. According to Statista, in the U.S., Christmas shopping season traditionally begins on Black Friday.…

Voice Technology & Changing SEO Dynamics

Popular voice assistants such as Siri and Alexa have become the go-to search tool for consumer queries. Top companies such as Microsoft, Google and Amazon are offering Voice technology feature…

What Is Dwell Time & Why It Matters for SEO

Dwell time is one of those metrics that gets referenced a lot in articles, on social media, and in conference presentations. Sadly, though, it remains greatly misunderstood by some in…

CloudWalker Introduces New Variants of Cloud TV X2 in 40” & 43”

With the launch of Cloud TV X2, CloudWalker disrupted the way we view entertainment. Ahead of the Amazon Prime Day, CloudWalker announced the availability of Cloud TV X2 in 40”…

4 Surprising SEO Tactics Unofficially Supported by Google & 5 Things They Don’t

Google is doing a much better job of communicating with the search community of late. Whether it’s the announcement of the latest updates, posting extensive documentation, or answering questions posed directly…