Apple has finally launched the Apple Watch in India, with prices starting at Rs. 30,900 and going all the way up to Rs. 14.2 lacs. The device has been launched in two sizes – 38mm and 42mm, and in three variants – Watch Sport, Watch, and Watch Edition. It will be available in Gold, Rose Gold, Space Gray, Silver Anodized Aluminium, Polished Silver, and Space Black stainless steel finishes. It will also be available in 18-Carat Rose Gold and Yellow Gold.
The 38mm Apple Watch Sport with a Silver Aluminum Case and White Sport Band is the lowest-priced variant of the smartwatch, and costs Rs. 30,900. The 42mm variant of Watch Sport same costs Rs. 34,900. Prices for the Apple Watch variant starts at Rs. 48,900 and for this amount, customers will get it with a Stainless Steel Case and White Sport Band. The 42mm variant costs Rs. 52,900. The lowest-priced Apple Watch Edition, the variant with 18-Carat Rose Gold Case with a White Sport Band, costs Rs. 8,20,000. The 42mm variant of the same costs Rs. 9.90,000. The most expensive variant of the Apple Watch Edition is priced at Rs. 14,20,000. Apple has not introduced the Apple Watch Hermès in India.
While Apple hadn’t made any official announcement of the Apple watch in India, the date was mentioned in the Apple India Website. Like the iPhone 6s and the 6s Plus, there is a big price difference between the US and India. The in US, the base model of the Apple Watch, the 38mm variant of the Apple Watch Sport, is priced at $349, which is about Rs. 23,000 by direct conversion. The most expensive variant of the Apple Watch Edition is prices at $17,000, which is approximately Rs. 11,18,000 by direct conversion.This price difference may end up hurting the sales of the Apple Watch in India. Sales of the the Apple iPhone 6s and 6s Plus were not up to the company’s expectations after its first week in India. However, Apple did manage to sell 48.04 million units during the fourth quarter of 2015.
[“Source- digit”]
