Are you eager to start seeing significant profits? Knowledge is power in business, and in the rapidly evolving sector of technology, staying ahead is critical. That’s why this reading list can help you grow and develop your tech business. From making the optimum working environment for creative minds, to determining the world’s next consumer-changing trends, there’s a lot you don’t know yet about entrepreneurship and the tech industry…
Bold: How to Go Big, Create Wealth and Impact the World
Bold, by Peter Diamandis and Steven Kotler,is divided into three partsand is the ideal read for those who are new to the industry. The first section gives you an incredible insight into how start-up companies are today going from ‘initial concept’ to ‘multi-million-pounds status’ quicker than ever, and how tech — like 3D printing and androids — might be influencing this trend.
In the next segment, Richard Branson offers invaluable advice and then, Bold’s finale discusses the various, actionable ways you can build your company. This includes tips on creating lucrative campaigns designed to rocket your start-up to the top. A must-read for the big dreamer.
The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future
Written by the former editor of Wired, this book maps out the technological advances of the next three decades. The best part of The Inevitable is how it paints a picture of ways in which technological forces will overlap, mix and come to co-depend on each other — crucial to know if any of these trends relate to your business.
Author, Kevin Kelly, explores a huge range of innovations, from home-based to work-specific designs, before discussing the impact of technology and on consumerism. Want to prep your company now for the customer of tomorrow? Then, get ahead of the game.
The Industries of the Future
This book by Alec Ross is aNew York Times bestseller and delivers a shrewd, exciting insight into how commerce may transform in years to come. Ross offers an extensive insight into your industry’s most important advances, from cybersecurity and robotics to genomics and big data, using input from global leaders.
As a former senior advisor for innovation in the US government, Ross’ outlook is learned and well-informed. His extensive travel has given him access to the some of the most powerful people in business, and his book is packed with astute observations regarding opportunities for growth and the unknown tech forces that are changing — or will change — the world.
How Google Works
How is Google such a force in digital? Is there something that the firm is doing that other companies aren’t aware of? This book explores the intricacies of Google and why it’s stayed on top form years after launching.
Written by Google executives, Eric Schmidt and Jonathan Rosenberg, this book shows you everything from Google strategy to Google philosophy. Renowned for its innovation, creativity, and ability to bounce back from errors (remember Wave?), this glimpse into the birth and evolution of Google is a must for anyone who wishes to emulate even a part of its success.
The Lean Start-Up
Created by Eric Ries, this book enlightens you to how you can stand out against competition and develop quickly. Offering real examples of setting up a new business, you get a great insight into how to make a success of your business and avoid the typical pitfalls.
Your One Word
Author, Evan Carmichael, launched and sold his biotech company before turning 20 years old — do you want to emulate his success? Your One Wordhelps new entrepreneurs analyse their businesses, verify their aims and unlock their potential. If you need a boost of confidence and an injection of motivation to start making your tech-business dreams come true, grab a copy ofthis book.
The Upstarts
Brad Stone’s book offer immense attention to detail about two of the planet’s greatest firms: Uber and Airbnb. Reading this book, you find out how these giants began and developed to become two of the most respected and innovative brands in the world.
Like Uber and Airbnb, can your company change how people travel, arrange accommodation and other behaviour?
Networking Like a Pro
This is the best book to go for if you’re new to business. Read this book, and you’ll boost your knowledge of overcoming various networking hurdles that could hold you back as your company grows.
In tech, it’s essential to be proactive and engage with new trends and other brands. From making useful contacts to develop your business, to implementing an effective referral marketing campaign; Networking Like a Prooffers tools, templates and a results-measuring system to help you action your networking strategy and make valuable business connections.
Conscious Capitalism
Author, Raj Sisodia, and CEO of Whole Foods, John Mackey, claim in this book that capitalism is advantageous to all — but can this be true? Whether you’re new to business entirely or just new to the tech market, you need to have solid knowledge of how to treat everyone from your workers to your potential investors to be successful.
Firms such as UPS, Google and Amazon make an appearance in Conscious Capitalism, which focuses on how you can infuse your business environment with positivity for the optimum workplace culture. Knowing how your company can affect the world and how you can create a good environment to engender creativity and originality could make all the difference to your business.
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