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Loknath Das - March 8, 2017
- SEO
How Important Is SEO to the Success of Your Business?
The importance of SEO has been a point of debate for years. Half the internet believes SEO is dead, while the other half feels it’s necessary. But do we overlook it?…
The Importance of Digital Marketing Cannot Be Overstated
You are correct in your assumption that there are many components that go into building a successful and growing business. Customer service, of course, is critical. So is offering a…
Are You Digging Deeply Enough Into Geographic Optimizations?
Often when auditing accounts, we see that geography has been considered a “set it and forget it” type of setting. You can only target where you can target, right? Sure,…
AdWords App For Android Now Supports Universal App Campaigns
The Google AdWords app for Android now includes support for Universal App campaigns and features two new conversion columns. App promoters can monitor their Universal App campaigns, which enable ad distribution across the…
The Local Data Ecosystem Just Got A Little More Eco-Friendly
On December 15, Google launched the Google My Business API, which creates a completely new way for brands and platforms to get information about their locations into Google Search and…
Google To Remove Right-To-Be-Forgotten Links Worldwide, For Searchers In European Countries
Google plans to censor European “Right To Be Forgotten” links on sites worldwide, for those searching from the specific European countries where particular requests were made. This would make it…
Google Mobile Image Search Adds Drop-Down & Other UI Changes
Google has quietly made some tweaks to their mobile image search interface. When you click on an image within the mobile image search interface on Google, you are given a…
Search In Pics: Google Jedi Master, Aerial Silks Class & Sundar Pichai Meets NFL’s Ronnie Lott
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet,…
A Layman’s Visual Guide To Google’s Knowledge Graph Search API
Google released their much-delayed Knowledge Graph Search API on December 16, 2015, which was announced in a post on Google Plus by Freebase. (They did so after retiring Freebase, to support…
Streetmap Loses Anti-Competitive Lawsuit Against Google In UK
UK-based Streetmap sued Google in court last November under an “abuse of competition” theory. This was essentially the civil-suit version of the European Commission’s antitrust case against the company. The…
