A Quick #SEO Guide: 27 Resources to Help Get Found in Search
A lot of people will tell you that SEO is dead, but whether we like it or not, SEO is alive and well. However, SEO has evolved tremendously over the…
6 Soft Skills that Today’s SEO Should Possess
It’s cliché to say that SEO is a changing field. By now, we all know that. Google’s world-dominating algorithm adjusts multiple times a day. Major algorithm updates make national headlines and…
#SEJThinkTank Recap: Harnessing the Networks of Your Podcast Guests & Audiences
This week, the SEJ ThinkTank was joined by Kelsey Jones, SEJ’s Executive Editor, for an informative podcast about maximizing the networks of your podcast attendees and guests. If you have…
6 Ways to Enhance Blog Engagement With Embedly. You won’t believe #5!
Creating an engaging (and beautiful!) blog that keeps your readers coming back is no small task. Arming yourself with the right tools is the key in your blog’s success. But,…
5 Ways to Build a Culture of Listening and Boost Your Reputation
The line between customer service and business promotion is blurring. Almost every channel you could use in order to talk about your business can be flipped around, allowing consumers to…
7 Simple But Overlooked SEO Audit Tips
SEO audits. I love ’em and I hate them. There is nothing more gratifying than uncovering that one issue that’s keeping a client’s site from performing well. The downside is…
Google Releases ‘Trial Runs’ Streaming App Ads
Over the past few months, Google has been making it easier for internet users to access in-app content – even if they do not have the app installed. Last month,…
How to Find and Leverage the Freshest Links
If you oversee (or consult on) enterprise-level websites, you’ve experienced first-hand how unruly URL growth can be. URLs often sprout like weeds on even some of the most reputable CMS…
Google Permanently Removes “Change Location” Search Feature
If you use the “Change Location” feature to see Google search results in different locations, you may have noticed the feature has been coming and going over the last few…
Increase Your Visibility and Improve Your Brand Awareness with Local Search.
Optimizing your Website for Local Search The way people search online is changing. People are increasingly using mobile and local search to find information, make purchases and search for local…