Google to SEOs: Time to AMP Up

Google just gave webmasters an unmistakably direct reason to upgrade their pages to Accelerated Mobile Pages (AMP) format as soon as possible in a posting in its Webmaster Central Blog advising them…

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Planning Your Christmas Marketing with Pinterest

It still feels like a long way off, but as of today there are less than 100 days till Christmas. If you haven’t already, it’s time to start thinking about…

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Snapchat’s Adding New Ad Targeting Options to Boost Revenue Potential

In a quote that’s been referenced many times since, Snapchat CEO Evan Spiegel, during an interview at last year’s Cannes Lions Festival, said that Snapchat “really care[s] about not being…

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How to Turn Social Listening into Meaningful Change

“Most people don't listen with the intent to understand,” wrote Stephen Covey, author of The Seven Habits of Highly Effective People. Rather, “most listen with the intent to reply.” It's fitting,…

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How to Track the Results of your Influencer Marketing Efforts (and Why You Should)

Influencer Marketing. What's considered by many to be the next big thing in marketing seems to have become a dirty word to some, particularly those who feel like they haven't seen any significant return on…

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Email List Hygiene Best Practices to Curb Unsubscribe Rates

How do you shield yourself against illness and infections? By practicing hygiene, right? Your email list, too, needs some cleaning up (list hygiene) at regular intervals, just to make sure…

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New Data Shows Instagram Stories is Not Slowing Snapchat Use – Yet

It’s only been two weeks since the launch of Instagram’s new Snapchat-cloning ‘Stories’ option, but already some have declared it a Snapchat killer, a means for Facebook to finally fend…

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Revenue-Sharing Social Network Tsu Shuts Down

Back in October 2014, a new Facebook challenger emerged, this one with a view to giving creators a cut of ad revenue and sharing their profits amongst the user community.…

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Using Amazon to Boost Your Personal Brand

As a stay-at-home dad who built a 7 figure business on Amazon in just 24 months, Nick Stephenson knows what it takes to build an audience online. Turns out that's exactly what 10,000 other entrepreneurs and…

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6 Guaranteed Ways To Position Yourself As An Authority

There are so many choices and options today when people are looking to solve a challenge or problem. So just how do they make that choice? They go to the…

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