The CIA is very interested in your tweets and Instagram photos
Soft robots that can grasp delicate objects, computer algorithms designed to spot an “insider threat,” and artificial intelligence that will sift through large data sets — these are just a few of the technologies…
Using Infographics to Showcase Taboo and/or Boring Industries
The function of marketing is not only to convince people to buy your product, but also to convince them your product is better than that of your competitors. Content marketing…
7 Tips for a Successful Community Launch
Online communities present multiple opportunities for enhanced business value. They create an experience that helps businesses achieve their goals, whether it’s acquiring new customers or increasing insight into consumer needs and…
6 Landing Page Mistakes You Want to Avoid at Any Cost
If you're doing your marketing right, visitors will be coming to your landing page in droves. Your landing page is crucial. It's often the first real encounter people might have…
7 Ways to Generate More Sales Using LinkedIn
As someone who makes his living teaching professionals how to utilize LinkedIn to generate more business for themselves, I remain convinced that the platform is one of the most exciting - and misunderstood - business opportunities…
60 Seconds to Success: How to Use Instagram’s New 60-Second Video Option
Instagram certainly rocked the social marketing boat these last couple of weeks with their announcement that your feed will soon be curated by an algorithm instead of by which accounts you follow…
5 Content Marketing Metrics You Should Be Tracking
If you promised yourself that 2016 was going to be the year that you doubled-down on content marketing for brand growth, it's imperative that you've also established a clear understanding of your metrics…
When the Madness Ends, Social Data Still Flows: The Final March Madness Matchup
Monday’s March Madness conclusion was a game certainly worthy of its championship title. Two storied and popular teams tipped off at 9:19pm EST, and after the final horn blew, Villanova…
Social Media Algorithms and What They Mean for You
"Voodoo". "Black magic". "The death of a platform". These are just some of the affectionate terms that people have been using to describe social media's shift towards algorithm-based feeds. Social media…