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Loknath Das - November 27, 2019
- Social Media
Social Media Is Encouraging Unhealthy Food Choices
This is the week where over indulging is all but encouraged in the United States. If Christmas is about gift giving and Fourth of July is about patriotism, then Thanksgiving…
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Loknath Das
- November 1, 2019
- Social Media
10 of the Best Tools to Find Relevant Influencers on Social Media
While it's become a much bigger consideration in recent years, influencer marketing, as a practice, has actually existed for a very long time. In the past, however, influencers were only on…
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Loknath Das
- October 12, 2019
- Social Media
More Americans Are Getting Their News From Social Media
It isn't news that most Americans aren't reading the daily newspaper or even watching the evening news. Instead of the paper of record delivering everything from local happenings and sports…
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Loknath Das
- September 22, 2019
- Social Media
Facebook has suspended ‘tens of thousands’ of apps suspected of hoarding data
Facebook has suspended “tens of thousands” of apps connected to its platform which it suspects may be collecting large amounts of user profile data. That’s a sharp rise from the 400…
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Loknath Das
- September 3, 2019
- Social Media
“5 Things We Can Each Do To Make Social Media And The Internet A Kinder And More Tolerant Place” With Natalie Pennington Ph.D
Don’t feed the trolls. When you respond and engage with every mean or potentially mean comment about you online, it gives license and opportunity for those behaviors to repeat. Don’t…
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Loknath Das
- August 28, 2019
- Social Media
The rise of social media recruitment
Andrea Christie-David, the managing director of Leor In Home Early Learning, has first-hand experience with the power of social recruiting. She recently shared the job ad for a senior leadership…
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Loknath Das
- August 6, 2019
- Social Media
The ‘Ghost Work’ That Keeps Social Media Clean
A new job description has entered our lexicon: content moderator. The people who labor behind the walls of our social media feeds often make minimum wage or even less. They…
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Loknath Das
- July 9, 2019
- Social Media
How brands are unleashing the power of social media as a marketing tool
Social media platforms are no longer just domains for socializing. They are powerful marketing tools for brands. Platforms like Facebook, Instagram, Twitter, Snapchat, TikTok and YouTube are witnessing an influx…
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Loknath Das
- June 19, 2019
- Social Media
The Importance Of Canary Ads For Social Media Analytics
Twitter has become one of the most heavily used datasets for social media analytics due to its widespread availability as both a free sampled stream and paid firehose. Almost every…
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Loknath Das
- June 16, 2019
- Social Media
Social media addiction: There’s a cure for that
“Addiction is actually the point. That’s what social media shareholders are investing in.” The accusation came last month from Sen. Josh Hawley, R-Mo., in a speech at Stanford University’s Hoover…
