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in SEO
October 21, 2019

SEO: Expertise in 1 Area Can Lead to Weakness in Others

Excelling in one area of search engine optimization can lead to weaknesses in others. I’ve seen it many times. If your organic search channel isn’t growing despite the effort you’re pouring into it, step back and assess whether you are blind to the real issue. Here are three examples. Case 1: Uncrawled Content An international, […]

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in Mobile News
May 15, 2017

Can mobile phone use lead to health problems?

Nearly every America owns a mobile phone of some kind. Ninety-five percent of people in the U.S. have mobile devices – up 19 percent from a decade ago. While mobile devices offer convenient ways to stay connected, consistent exposure to the radiofrequency waves they emit has some health experts concerned. “Scientists have known for decades […]

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in Social Media
April 14, 2017

How to Create Lead Magnets that Win Clicks and Influence Customers

Lead magnets – often called content offers – are something we’ve all seen. From free eBooks, to templates, to other gated content that’s offered alongside blog articles, they’ve become a standard part of social media marketing. If a website visitor clicks and gives you their email address, they become a lead, and you have the opportunity to move to […]

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