If you operate a website or are in charge of a company’s marketing, you very likely already know how important SEO is to your brand’s visibility. A whopping 75 percent of users don’t click past the first page of search results, so if your SEO game isn’t on point, you’re likely missing out on a significant amount […]
The travel industry pioneers – Hotwire, Priceline, Travelocity, TripAdvisor – are SEO juggernauts. With a massive amount of searches for vacation and travel planning, it’s one of the top categories online. And there’s a lot of money in SEO for them. In fact, organic traffic is the #1 source of traffic for travel brands: Just a few […]
SEJ’s brand new e-book covers the essentials of how search engine optimization really works today. If you don’t know the basics, then you don’t know SEO. The world of search is constantly evolving, but there are fundamental concepts that have remained the same since the dawn of SEO. Anyone who works in this ever-changing field […]