History Time–3 Big Changes That Rocked the SEO Industry

CREDIT: Getty Images Search engine optimization has a rich history. Really, for an industry that many people (from the outside) view as boring, those of us who work in it…

SEO: The missing piece in brand protection

Let’s face it — if you have worked in the industry for a while, you are aware that a stigma has existed around SEO for years. In addition to putting your…

The Top 7 Ways to Defend Against Negative SEO

Negative SEO is real. It is possible to damage, if not destroy, a site through the use of malicious backlinks and aggressive backlink spamming. Negative SEO is a legitimate danger…

The Top 7 Ways to Defend Against Negative SEO

Negative SEO is real. It is possible to damage, if not destroy, a site through the use of malicious backlinks and aggressive backlink spamming. Negative SEO is a legitimate danger…

5 SEO mistakes to avoid

There are certain trends and basic SEO errors that are continually repeated, and these make SEO more difficult than it should be. Jumia Travel, the leading online travel agency, shares…

Local Small Business SEO: Why Your Business Needs It

Plain and simple, SEO isn’t dying; it’s only changing. This means that you still need SEO, local business or not, you just have to make sure your strategy is up…

Many Small Businesses Lack SEO Knowledge

Most small business owners have come across the term search engine optimization (SEO). Many of them know it is critical to their business online. But prod them a bit more…

5 Tips for Being Naturally Good at SEO

As a small business owner or consultant, getting on the Web and developing your presence can be scary enough.  When you’re in the thick of things, you don’t even want…

How SEO & UX Work Together to Drive Your Business

The expectations of online customers have changed dramatically over the years. When the internet was in its infancy, no one knew what they wanted or what to expect. However, now customers…

Cabinet approves bilateral MoU between SEBI and SEO

The Union Cabinet meeting chaired by the Prime Minister Narendra Modi has approved the Bilateral Memorandum of Understanding (MoU) between Securities and Exchange Board of India (SEBI) and Securities and…