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Loknath Das - July 9, 2019
- Social Media
How brands are unleashing the power of social media as a marketing tool
Social media platforms are no longer just domains for socializing. They are powerful marketing tools for brands. Platforms like Facebook, Instagram, Twitter, Snapchat, TikTok and YouTube are witnessing an influx…
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Loknath Das
- June 19, 2019
- Social Media
The Importance Of Canary Ads For Social Media Analytics
Twitter has become one of the most heavily used datasets for social media analytics due to its widespread availability as both a free sampled stream and paid firehose. Almost every…
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Loknath Das
- June 16, 2019
- Social Media
Social media addiction: There’s a cure for that
“Addiction is actually the point. That’s what social media shareholders are investing in.” The accusation came last month from Sen. Josh Hawley, R-Mo., in a speech at Stanford University’s Hoover…
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Loknath Das
- June 7, 2019
- Social Media
What happens to social media accounts of people who die?
Ever wondered what will happen to all the posts, photos and videos you post, or have posted, on various social media networks, after you die? At least 1.4 billion people…
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Loknath Das
- April 13, 2019
- Social Media
How Social Media Over-Sharing About Your Child Can Cause Irrevocable Harm
Social media posts from parents can hurt their childrenPHOTO: ISTOCK If you’re on social media, you’re most likely bombarded every single day with an onslaught of social media updates about…
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Loknath Das
- March 31, 2019
- Social Media
Australia plans tough social media law after Christchurch attacks
The Australian government has announced plans to introduce tough new anti-terror legislation to prevent people from "weaponising social media platforms" and "livestreaming violent crimes", as it happened during a recent…
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Loknath Das
- March 27, 2019
- Social Media
Hashtag battle: Inside the BJP and Congress social media war rooms
On March 17, Prime Minister (PM) Narendra Modi prefixed his name with the word ‘Chowkidar’ (watchman) on Twitter, sending social media into a tizzy. Numerous Bharatiya Janata Party (BJP) Union…
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Loknath Das
- March 26, 2019
- Social Media
Social media firms need to appear before Indian Parliament, says Ravi Shankar Prasad
Ravi Shankar Prasad (File/IE) Electronics and IT minister Ravi Shankar Prasad said on Monday social media companies should appear before the Parliament if they are called, and any reluctance on…
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Loknath Das
- March 4, 2019
- Social Media
Social Media May Sway Kids To Eat More Cookies — And More Calories
It's well known that junk food ads on TV can strongly influence what kids want to eat. A study finds social media influencers can have the same effect on kids…
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Loknath Das
- March 3, 2019
- Social Media
Take Your Social Media Marketing to the Next Level with this San Diego Event
If you want to take your social media marketing to the next level, Social Media Marketing World in San Diego is the place to be. From March 20 to 22,…
