Social Media Is Failing To Eliminate Fake Content

We all know how easy it is to create new email addresses and user accounts on certain websites. But social media, or at least Big Social Media, is supposed to…

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12 Ways to Build a Winning SEO Strategy on a Small Budget

We’ve read the blogs, we’ve heard the talks, we’ve seen the case studies. Big brands are winning at SEO. They’ve got: A team of experts working on fine-tuning their tech.…

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Coaching SEO To Win

This summer, I’m starting one of the most ambitious projects of my life: coaching my son Joseph’s under-10 basketball team. At that age, it’s all fundamentals. Like SEO, there are…

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5 Ways Solid SEO and Web Design Work Together to Build Rapport With Google

Do you think of SEO and web design as separate elements of your website? You shouldn’t. In fact, to do both correctly, they have to work together. Google cares about how your site looks…

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Learn the Technical SEO Skills Needed to Rank Higher on Google

If you operate a website or are in charge of a company's marketing, you very likely already know how important SEO is to your brand's visibility. A whopping 75 percent of…

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Adobe MAX 2019: Photoshop on iPad arrives, Adobe Aero debuts on iOS, more updates to Creative Cloud apps

Adobe is marking the start of its annual creativity conference today with significant updates to many of its desktop and mobile Creative Cloud apps. Headlining Adobe MAX 2019 is the release…

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The Future of SEO: What SEO & Marketing Pros Need to Understand

It’s no secret that the game and business of SEO is changing fast. Those staying attached to the old SEO mindset that more links win and keyword volume is everything…

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10 of the Best Tools to Find Relevant Influencers on Social Media

While it's become a much bigger consideration in recent years, influencer marketing, as a practice, has actually existed for a very long time. In the past, however, influencers were only on…

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SEO: Expertise in 1 Area Can Lead to Weakness in Others

Excelling in one area of search engine optimization can lead to weaknesses in others. I’ve seen it many times. If your organic search channel isn’t growing despite the effort you’re…

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Black hat SEO: 7 tactics to leave back in the 90s

Before search engines like Google started cranking out algorithms to rank websites on things like relevancy, quality content, and links, black hat search engine optimization (SEO) tactics were the hottest…

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