2015 US Search Awards Winners Announced at 3rd Annual Ceremony in Las Vegas

2015 US Search Awards Winners Announced

The 2015 US Search Awards winners were announced at the third annual ceremony held at Paris Las Vegas on Wednesday October 7 in association with Pubcon.

The event marked the largest celebration of search, PPC and digital marketing in the United States.

With thousands in attendance from across the globe, the awards attracted hundreds of entries from leading search and digital agencies and professionals.

The competition just for a spot on the shortlist was fierce, let alone being mentioned among the 24 winners — 22 awards and 24 winners? Yes, it adds up. There was a tie for Young Search Professional of the Year, as well as an unscheduled Lifetime Achievement Award.

Here Are This Year’s 2015 US Search Awards Winners

Best Use of Search, Retail

Barefoot Wine & ZOG Digital

Best Use of Search, Finance

Catalyst & HSBC

Best Use of Search, Travel/Leisure

Go Fish Digital & Reston Limo

Best Local Campaign

TopSpot Internet Marketing & Klein Custom Pools Local

Best Low Budget Campaign

aimClear & SeagullOutfitters.com

Best Use of PR in a Search Campaign

MerkleRKG & JetBlue Fare Options

Best Use of Social Media in a Search Campaign

aimClear & Airbnb

Best Integrated Campaign

Location3 Media & Westwood College

Best Mobile Campaign

HotelTonight

Best PPC Campaign

Point It Digital Marketing

Best SEO Campaign

Geary LSF

Innovation PPC

cClearly

Innovation SEO

Majestic

Best PPC Management Software

Optmyzr

Best SEO Software

Linkdex

Best Search Software Tool

Productsup

Best In-House Team

Walt Disney Parks & Resorts Search & Auction Media Team

Best Consultant

Bill Hunt, Back Azimuth Consulting

Best Small Agency

RankHammer

Best Large Agency

Elite SEM

Young Search Professionals of the Year

Maddie Cary, Point It & PJ Howland, 97th Floor

Lifetime Achievement Award

Bill Hunt, Back Azimuth Consulting

US Search Personality

Larry Kim, WordStream

Preceding the ceremony, Alan Bleiweiss gave a heartfelt tribute to Dana Lookadoo. Dana was an industry veteran and adored member of the search marketing community.

A scholarship fund has been established to assist students in the field of marketing to earn their degrees. Donations can be made to DanasFund.org — which raised nearly $10,000 by the end of the evening.

The US Search Awards were established UK agency British events agency Don’t Panic, who each year also present the UK and European Search Awards.