Jump-Start Your SEO With These 6 Surefire Tactics
I’m often asked the question, “Where do I start with SEO?” Though there is no one-size-fits-all approach, my answer is generally to find the biggest need for your site and start…
Wikidata 101
No doubt you have run across articles detailing the SEO benefits of structured data and how algorithms focused on things not strings are turning search engines into answer engines. A…
29 super useful PPC tools you need to try this year
Since the dawn of mankind – and since the dawn ofpay-per-click marketing – we have been inventing new tools to help us survive and overcome challenges. All our tools began…
How to capitalize on Voice Search and the death of the keyboard
Once upon a time, search engines took marketers by storm, as many of the top brands struggled to stay ahead of the digital world, first came search engines, then came…
Brand Bidding & PPC Optimization: The Value Of Brand Keywords (Part 2 of 8)
Welcome to Part 2 of Brand Bidding & PPC Optimization, a series to help today’s search marketer answer the biggest question facing PPC advertisers in 2016: How do I get meaningful…
Study The Competition To Rank Higher In Organic Search
Everyone wants to rank higher in search results than their competition. One of the best ways to achieve this is to stay on top of how the competition is doing…
[Updated] Bing Ads Experiencing Nearly 2-Day Reporting Outage
1:00 PM 2/10: New details on specific areas now provided (bullets below). “As of February 10, 2016 10:00 AM PST, Ad Campaign performance reporting is delayed by at the most…
Google To Remove Right-To-Be-Forgotten Links Worldwide, For Searchers In European Countries
Google plans to censor European “Right To Be Forgotten” links on sites worldwide, for those those searching from the specific European countries where particular requests were made. This would make…
Russian Search Engine Yandex Unveils ‘Elvish’ Translator
Russian dwellers of Middle-earth could throw out their paper dictionaries Friday as the country's most popular search engine unveiled an online translator to Elvish. The application translates to and from…
Startup India: Tax Sops for Angel Investment Will Boost Initiative, Says Google India
As Prime Minister Narendra Modi gears up to give a shot in the arm to startups with the launch of 'Start Up India, Stand up India' initiative on Saturday, Google…
