5 Ways to Rock Your Personal Brand on Twitter
In today’s very digital world, giving out your card during networking events isn’t enough. Creating a social media following is the ultimate branding tool.To get you started, I wanted to…
10 Times Reddit Engagement by Companies Succeeded
. 1. Gecko Rock Resort After traveling for years together, Mike and his wife Aileen had a dream to create their own resort in an exotic location. During a visit…
4 Ways Pinterest is Useful for Non-E-Commerce Brands
Just because your business doesn’t sell products online doesn’t mean you should be ignoring Pinterest. 30% of U.S. social media users use Pinterest, so failing to include it as part…
9 Tactics to Utilize the Power of Instagram in Your Social Marketing
Maybe you’re like the past me: does Instagram seem just not your type when it comes to social platforms? I am by no means an expert, but there are a few things…
25 Social Media Facts For The End of 2015
Social media has become a standard channel of communication for consumers. In the past few years, it has gained significant growth as a legit media outlet and has begun to eclipse…
Do Google+ Hashtags Increase Visibility? An Exclusive Study
There was a time when the # symbol was known as the “pound” sign on a telephone. Thanks to social media, specifically when Google designer Chris Messina proposed that hashtags…
Getting in the Mind of a Millennial: An Interview with Mindy Weinstein
At Pubcon 2015 in Las Vegas, I had the opportunity to speak with Mindy Weinstein, of Bruce Clay Inc., about marketing to the millennial demographic. More specifically, we discussed how…
Reddit Finally Ends Shadowbans, Replaces With Account Suspensions
About a month ago, Steve Huffman, the returning co-founder of Reddit who took up the role of CEO, detailed a number of really significant changes that would be coming to…
Pancake Wars: What IHOP Can Learn from Dennys’ Social Media Success
Social media marketing to millennials can be a tricky feat. There’s lingo to be learned, creativity to be nurtured, plus strategy to be planned and executed. However, even when embracing…
Facebook’s Detailed Targeting—What You Need to Know
Are you running Facebook ads for your business? If so, Facebook is rolling out something that will help you narrow your targeting down to the exact customers you wish to…