The Power of Geofencing and How to Add it to Your Marketing [Infographic]

Thanks to the ubiquitous smartphone, there’s now an entirely new level of marketing available: Geofencing. Geofencing is a location-based marketing tool that enables more active consumer focus. There are three ways to…

Injustice 2 Deluxe and Ultimate Edition Details

In the wake of the new CG story trailer for Injustice 2, NetherRealm Studios reveals a Digital Deluxe and Ultimate version of the game which adds new characters and more…

Turn your DevOps volume up to 11 and seize the business opportunity

“These go to 11.” One of the great lines from the classic mockumentary – This is Spinal Tap. Spoken by fictional rock guitarist Nigel Tufnel in the wonderful scene where…

Samsung Galaxy S7 and S7 edge to get Android 7.1.1 later this month

Samsung has had a sketchy history with software updates. While its phones get the updates eventually, there’s usually a big gap compared to other OEMs. The same can be said…

How Fitbit Keeps Its Customers Moving in Social Media and Online Communities

Fitbit, a global leader in wearable fitness technology, has made it easier and more fun for millions of people to live a healthier life. And they’ve done it by focusing…

What Video Game Movies Are Worth Getting Excited About in 2017 and Beyond?

Gamers were subjected to a number of bad video game movies in 2016 like Assassin’s Creed and Warcraft, but how does the future look for game-to-film adaptations? It’s no secret…

Social Advocacy and Politics: Twitter and the Bully Pulpit

About two years into his only term in office, George H. W. Bush said in an interview that he was just beginning to understand the power of the spoken word…

Security through visibility: Seeing into virtual and cloud networks

Imagine an IT security team as a navy crew at sea. A torpedo blasts the ship’s side below the water line. As the water floods in, they can’t even see…

The Social Media Scourge of 2016: The Rise (and Hopefully Fall) of Click-Bait

Recently, I was asked what the biggest development in social media marketing was in 2016. I was also asked to share my social media New Year's resolution. In the past…

Final Fantasy 15 Director Promises to ‘Give Back’ With DLC and Updates

Square Enix and Final Fantasy 15 director Hajime Tabata wish players a happy new year with a promise to give back for helping make the long awaited sequel a success. After…