The Importance of Diversification in SEO Strategy

Whether it’s the release of a new black and white animal, an introduction to a stranger named “Fred”, or the rare advice to E-A-T more, SEO changes and evolves quickly. Therefore, it’s important to diversify…

51% of D2C Brands Say SEO is a Top Acquisition Channel

A report on direct-to-consumer (D2C) marketing in 2019 finds that SEO is a top acquisition channel for most brands. When asked “what are your top 3 acquisition channels?” the responses…

7 SEO best practices you should be doing regardless of what Google says

In many ways, organic search rankings are the lifeblood of the online business world. As SEO specialists know all too well, Google is famously quiet about what goes into their…

The SEO Advantages of Machine-Readable HTML5 Semantic Markup

Semantic HTML5 provides us with an opportunity to improve our websites and optimize for search engines. We can take full advantage of these opportunities by using machine-readable semantic HTML5 elements to describe…

Look Out for These 5 Signs of Black Hat SEO

Black hat SEO refers to unethical practices to help a website rank higher in Google. Often times, a website doesn’t even know it’s suffering from black hat search engine optimization…

The 4 Pillars of Enterprise SEO Success

Before starting my position at Groupon, I interviewed for director and senior manager positions in SEO with REI and Amazon. I noticed that there appears to be a shift in…

The Emerging Trend of Smart Home Technology in Real Estate

With the evolution of technology, the real estate industry in India has undergone several transformative evolutions. Today, smart homes equipped with IoT technology, are rapidly gaining in popularity, owing to…

Inside the car of the future with Nissan’s Invisible-to-Visible technology

Invisible-to-Visible technology, developed by Nissan, merges the real and virtual worlds. — AFP Relaxnews Nissan and NTT DOCOMO have revealed that they are field testing the automaker's Invisible-to-Visible (I2V) technology…

Want A Healthier Relationship With Technology? Meet The Marie Kondo Of Digital Decluttering

Photo by Ady TeenagerInRO on UnsplashPHOTO BY ADY TEENAGERINRO ON UNSPLASH When’s the last time you found yourself scrolling on a social media site and when you look at the…

BEST SEO PRACTICES OF 2019

“We are gonna live Like we are telling the best story ever” – Penelope Stamp This hits so damn hard, that the audience is left with no choice but to stick…