There is no company with an online presence that cannot benefit from search engine optimization (SEO), but the approaches for every industry are unique and dynamic. For the tech sector, this uniqueness is noticeable in the industry competitors and how the audience consumes content. Most of the audience consists of professionals who seek technical content. […]
The best keyword research tools are essential if you want to better understand how to develop targeted traffic streams to your website. This means being aware not just of which keywords you think you want to target, but also checking them against which keywords people are actually using. Luckily there are a number of tools […]
As the CEO of a digital marketing agency specializing in search engine optimization services, I’m convinced of its effectiveness for getting top positions in organic ranking and getting targeted traffic to a website. However, SEO isn’t a one-time investment; it’s an ongoing process of improving content based on the updates in Google algorithms. Google improves […]
Pasadena, CA — SEO Trust, a full-service digital marketing agency based in Pasadena, CA, has launched a local Search Engine Optimization (SEO) service to help independent businesses increase sales, and revenue. SEO Trust, a full-service digital marketing agency based in Pasadena, CA, has launched a new local Search Engine Optimization (SEO) digital marketing service to […]
In a lot of ways, the landscape of search engine optimization (SEO) has changed immeasurably over the last 10 years. New technology, massive interconnectivity and better internet access around the world make SEO more relevant today than it’s ever been. With hard work, it’s possible to climb to the top of your local and even […]
Let’s face it, search engine optimization (SEO) is one of the essential driving factors behind most digital marketing initiatives these days. And all too frequently, speaking to an SEO agency, once the subject of pricing is brought up, you’ll hear, “Well…it totally depends.” What does it depend on? Why can’t there just be a clear […]
OUR VERDICT It might confuse beginners but experts are sure to appreciate SEO Spider’s advanced page crawling and site analysis tools. FOR Lets you access plenty of useful data about your website Works with unpublished sites Syncs with third-party apps like Google Analytics AGAINST No cloud-based service available Interface could be confusing for first-time users […]
Google published a video on how to hire a search marketing consultant. They made two reasonable recommendations. But the third one caused the search community to rebuke Google for that advice. Google’s advice lacked the nuance that comes with actual experience as a client-facing SEO. How to Hire an SEO The video lists three steps for hiring […]
We live in a world where technology is truly changing almost every aspect of our lives. In SEO, that includes making it easier to automate tasks that would otherwise take days, weeks, or months. And that’s why more SEO professionals are using automation to speed up boring and repetitive tasks with Python. What Is Python? […]
Going into 2010, Rand Fishkin at MOZ predicted that over the course of the decade, Google queries would drive less and less traffic. Sure enough, Google introduced featured snippets around the middle of the decade. Featured snippets have ushered the rise of “zero click” searches, which is what happens when Google answers your question and you never […]