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Loknath Das - April 22, 2017
- SEO
SEO Is Dead. No, Really
As an SEO professional focused on the healthcare industry, I regularly come across articles declaring that “SEO is Dead!” For the most part, these are reactionary pieces in response to…
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Loknath Das
- April 19, 2017
- SEO
SEO Truths In 2017 And Beyond
Ah, the elusive world of SEO. For a profession and skill set that fits snugly (and beautifully, I should add) between data science and content marketing, many brands just aren’t…
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Loknath Das
- April 18, 2017
- SEO
6 types of negative SEO to watch out for
The threat of negative SEO is remote but daunting. How easy is it to for a competitor to ruin your rankings, and how do you protect your site? But before…
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Loknath Das
- April 15, 2017
- SEO
The complete guide to optimizing content for SEO (with checklist)
Effective content marketing is a vehicle for modern SEO. Just as wheels without an engine leaves you pedaling, content without an SEO strategy can’t keep up in a digital marketplace.…
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Loknath Das
- April 14, 2017
- SEO
How to Enhance Your SEO Efforts by Guest Posting
There is a widespread myth prevailing within the content marketing industry that guest posting is not that good a strategy to improve the SEO performance of a website. To be…
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Loknath Das
- April 13, 2017
- SEO
The complete guide to optimizing content for SEO with checklist
Effective content marketing is a vehicle for modern SEO. Just as wheels without an engine leaves you pedaling, content without an SEO strategy can’t keep up in a digital marketplace.…
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Loknath Das
- April 6, 2017
- SEO
When It Comes To SEO, How Cheap Is Too Cheap?
pexels.com pexels.com One of the biggest concerns I find with business owners and marketers apprehensive about starting a search engine optimization (SEO) campaign is the cost; they’re worried they may…
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Loknath Das
- March 31, 2017
- SEO
12 Most Effective SEO Strategies For 2017
SEO isn't an exact science -- nor even exactly a science. That said, there are certain strategies that - when used consistently - greatly increase the likelihood of getting higher rankings. Knowing…
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Loknath Das
- March 25, 2017
- SEO
SEO How-to, Part 9: Diagnosing Crawler Issues
Editor’s note: This post continues our weekly primer in SEO, touching on all the foundational aspects. In the end, you’ll be able to practice SEO more confidently and converse about…
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Loknath Das
- March 15, 2017
- SEO
5 ways voice search will affect SEO in 2017
When I first spoke to Siri, I acted like the most high-school, skeptical, ridiculous version of myself. “Hey Siri. Can you call me Bunny?” – “Yeah, sure, Bunny.” – “You’re…
