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subhadip - January 3, 2017
- Social Media
Social Advocacy and Politics: Twitter and the Bully Pulpit
About two years into his only term in office, George H. W. Bush said in an interview that he was just beginning to understand the power of the spoken word…
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subhadip
- January 3, 2017
- Social Media
Here’s What Happened on Instagram in 2016
2016 was a big year for Instagram, as it achieved new milestones and released several new features. Summing up all those events, here's an infographic-timeline of the platform's year, which comes courtesy…
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subhadip
- January 3, 2017
- Social Media
The Social Media Scourge of 2016: The Rise (and Hopefully Fall) of Click-Bait
Recently, I was asked what the biggest development in social media marketing was in 2016. I was also asked to share my social media New Year's resolution. In the past…
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admin
- December 13, 2016
- Social Media
The Benefits of Supporting Your Customers Through Social Media
Social mediais a popular and powerful tool forcommunication andself-expression. Its power to affect trends and opinions is undeniable, as different people from across the globewrite posts, leave comments and share…
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subhadip
- December 3, 2016
- Social Media
Facebook Releases New Data on the Rising Opportunity of Messaging for Business
Conducting business via message arose as a key trend of focus in social media marketing circles this year, with Facebook leading the charge. Back in April, Facebook announced their Bots for…
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subhadip
- December 3, 2016
- Social Media
The Power of Podcasts on LinkedIn
When it comes to generating that critical "Know, Like and Trust" factor with a personalized, 1-on-1 marketing approach on a social network like LinkedIn, there's an often-overlooked marketing method that's proving more…
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subhadip
- December 3, 2016
- Social Media
Snapchat Continues to Refine Focus Ahead of IPO
Snapchat – or more operatively, parent company Snap Inc. - is moving at pace to refine itself ahead of an IPO, which is believed to be coming early in the…
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subhadip
- October 27, 2016
- Social Media
Employee Advocacy Beyond “Please RT This” and the Rise of Digital Eminence
With marketing channels becoming completely fragmented, companies are looking towards new ways to get their message out. Social media is becoming noisier and noisier for brands as pretty much every…
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subhadip
- October 27, 2016
- Social Media
LinkedIn Provides Advice on How to Maximize Their New Endorsements System
To help members take advantage of this, LinkedIn's published a new post with advice on how to make the most of your endorsements in order to boost your profile and get…
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subhadip
- October 27, 2016
- Social Media
3 Examples of Social Media Campaigns for Social Good
While we use social media everyday, it isn’t often that we ask fundamental questions about what the medium is for, or what function it serves in the lives of our communities.…
